Retail

The digital solution
for Retail.

Idelink helps retail networks centralize head office-to-store communication, track field audits, manage action plans and execute commercial operations. An app designed to keep a clear view of what is read, applied and reported across the entire network.

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3 realities,
one shared need for clarity.

For store teams

Managing shelves and deliveries leaves little time to check and respond to emails. Important information can easily be missed, which reduces the store’s commercial responsiveness and can ultimately impact revenue.

For headquarters

Knowing when and how to contact stores is essential. Without regular feedback from the field, it becomes difficult to effectively manage things like commercial campaigns or product allocations.

For regional managers

Delegating the distribution of instructions to regional managers limits their impact in the field. With a dedicated solution, they can focus on what truly matters: steering the network, fostering cohesion, and driving performance.

Uniform stores
for a powerful network!

Centralize communication between head office and stores.

A mobile app designed for retail and frontline teams, offering a simple, fast and intuitive way to access key information, commercial updates, merchandising guidelines, marketing campaigns, and more. You can see in real time who has received and read the information, and easily follow up with those who haven’t.

For example, you can instantly identify who needs specific POS materials, who wants to join a themed commercial operation, or who will attend the next network meeting.

POS communication

Roll out your commercial operations with more visibility.

Commercial activation is only effective if teams can easily access it in-store. Tracking a sales challenge on their mobile and viewing real-time performance becomes simple and seamless. When combined with videos and practical advice from the regional manager, it creates fully motivated and engaged teams.

Sales activation

Run your store audits and track action plans.

It’s all in the details! Delivering a flawless customer journey and experience from the storefront to the checkout is essential. Store visits are carried out directly on mobile, with clear photos and detailed comments. Once validated, the store can access the report, and head office teams can track the evolution of the entire network.

Site visits

Train frontline teams despite turnover.

Create the perfect mix of in-person and e-learning! Simplify training management for store managers, merchandising teams or customer service, and share tutorials on delivery processes, loyalty program sales pitches, or POS system updates. Use quizzes to validate skills and track progress.

Team training

The questions retail
networks ask.

Head office-to-store communication, audits, commercial operations, action plans: here are the answers to the questions retail networks ask when looking to better manage field execution.

How can you effectively manage a retail store network?

Managing a retail network means keeping a clear view of what is communicated, understood, applied and reported from the field. With Idelink, network managers can centralize communications, monitor in-store execution, structure audits and manage action plans from a single platform.

How can you check that store instructions are properly applied?

In retail, sending an instruction does not mean it has been applied. Teams need to track message views, request field evidence, collect photos and measure gaps. Idelink helps verify the actual execution of instructions, whether for a window display, an endcap, a commercial campaign or a network standard.

Why are emails and WhatsApp no longer enough to communicate with stores?

Emails, WhatsApp groups and shared files scatter information and make it difficult to know what has actually been read or handled. In a retail network, this can create execution gaps between stores. Idelink centralizes head office-to-store communications, targets messages by store type and tracks consultation rates.

How can you monitor commercial operations across the entire network?

A commercial operation is not just about sending a brief. You need to make sure materials are received, implementation is compliant and stores provide the right field evidence. With Idelink, teams can distribute instructions, monitor feedback, collect photos and quickly identify stores that need follow-up.

How can retail audits and field visits be structured?

Audits and field visits should help measure standards, identify gaps and trigger concrete actions. Idelink makes it possible to digitize visit grids, add photos, consolidate results and track the action plans associated with each store.

How can you prevent store action plans from being left without follow-up?

An action plan loses value if it stays in a visit report, Excel file or email thread. It needs to be assigned, dated, monitored and followed up. With Idelink, each action can be assigned to an owner, tracked over time and consolidated across the network.

Is Idelink suitable for franchised and company-owned retail networks?

Yes. Idelink is designed for retail networks made up of franchised stores, company-owned stores or mixed networks. The platform helps deploy a common framework while taking into account local specificities, store formats and priorities by area or brand.

Which retail use cases can be managed with Idelink?

Idelink can be used to manage head office-to-store communication, field audits, network visits, action plans, commercial operations, challenges, photo feedback, training and standards monitoring. The goal is to give head office, field managers and stores a shared view of field execution.

Want to manage your network more effectively?

See how Idelink helps retail chains share instructions, track field execution, manage commercial operations and maintain a clear view of every point of sale.